Making convergence a reality
Service operators—broadcasters, telcos, and cable
TV operators—are continually launching new services
and applications on STBs, PCs and mobile devices. But
how do they control content flow to customers and centralize
customer care activities when using multiple delivery
networks?
The NDS Unified Headend™ provides a business management
platform that is pre-integrated with all VideoGuard solutions. This
enables operators to manage all their services using one system.
The result: They save significant resources.
NDS VideoGuard is the pay-TV industry’s most advanced
suite of Conditional Access (CA), and Digital Rights Management (DRM)
and MetaData generation solutions. It protects your branded service
and content over any platform (satellite, cable and IPTV) to any
device (STB, PC and mobile). With the NDS Unified Headend
you can control revenue flow through a single system.
How does NDS Unified Headend work?
- It controls content
flow to all devices over all networks, letting
a single unified customer support center deal
with all customer issues.
- It offers step-by-step
expansion paths that enable new services and
devices to be added. Content can go to STB/DVRs,
PCs, mobile devices
- It supports applications across
different platforms including:
- Flexible business
offers and promotions to
a group of devices
- Purchasing, authentication and user interfaces on any device
- Targeting and personalization
The NDS Unified Headend meets rising expectations
for a more integrated and exciting service
without compromising on content and service
protection. It adds value and new business
models through tighter integration
between back-end systems.
The bottom line is that the NDS Unified
Headend offers new opportunities with reduced operation costs. It
ensures that operators can create attractive, cross-platform business
offers that keep them ahead of their competition and satisfies
their customers. The end result is reduced churn and
increased ARPU.
Beyond the STB
The NDS Unified Headend enables pay-TV providers
to go beyond the set-top box to distribute broadcast
and on-demand video services to a number of devices.
The NDS Unified Headend extends your current
system. When you want to links PCs to TVs you don't
need to invest in a new headend. Now you can deliver
the flexibility subscribers want so that they can view
content anytime, anywhere on any device.