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Media Center: Press Release

China’s Tianjin Cable Network Chooses NDS Solution to Secure its New Digital Cable Service

 
Highlights:
  • Tianjin Broadcast & TV Network Co. Ltd has selected NDS conditional access (CA) to secure its new digital cable TV platform
  • VideoGuard®, the market leading CA technology from NDS, will enable Tianjin Broadcast & TV Network to securely introduce digital services to its analog subscriber base of over two million homes
  • Agreement with Tianjin extends NDS’ presence within Northern China, further strengthening its position in, and commitment to, this market
 

BEIJING, CHINA – October 29, 2007 – NDS, the leading provider of technology solutions for digital Pay-TV, today announced that Tianjin Broadcast & TV Network Co. Ltd has selected NDS VideoGuard® conditional access to protect its new digital cable service. Tianjin Broadcast & TV Network has an existing network of over two million analog subscribers in Tianjin.

Advanced digital technology from global market leader NDS will support Tianjin’s Pay-TV business and security needs by enabling the company to benefit from new business models. In addition, adopting VideoGuard technology facilitates the rollout of advanced services, such as DVR (Digital Video Recorder) and HDTV on a secure and flexible platform.

NDS technology will enable Tianjin Broadcast & TV Network to develop an industry leading digital platform capable of securely delivering enhanced, value added services to cable viewers in a robust environment able to meet Tianjin’s business needs now and in the future.

Wang Tingliang, Vice General Manger ofTianjin Broadcast & TV Network, commented, “NDS VideoGuard is the most secure content protection solution available on the market today and with its proven experience in the transition to digital media in China, NDS is the natural choice for Tianjin.”

“We are very proud to have been selected by Tianjin Broadcast & TV Network,” said Gary Zhou, Vice Chairman of NDS China. ”Tianjin is one of the four mega-municipalities directly under Central Government of China. The other three are Beijing, Shanghai and Chongqing. With this announcement, NDS technologies are now deployed in all four major cities,” he added.

Tianjin Broadcast & TV Network Co. Ltd.
Tianjin Broadcast and TV Networks Co., established in 2000, is one of the largest cable TV operators in China. It is a state-owned organization responsible for planning, construction, operation, and management of the cable TV network of Tianjin City. The operator provides basic and extended TV, and additional value added services. Tianjin Broadcast & TV Network Co. Ltd has an HFC network connecting over two million direct analog subscribers. Tianjin is situated in the northeastern part of China with a population of 10 million. Adjacent to Beijing (120km) and Hebei province, Tianjin is the hub of communications of North China.

About NDS
NDS Group plc (NASDAQ: NNDS), a majority owned subsidiary of News Corporation, supplies open end-to-end digital technology and services to digital pay-television platform operators and content providers. See www.nds.com for more information about NDS.

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Cautionary Statement Concerning Forward-looking Statements
This document may contain certain “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are based on management’s views and assumptions regarding future events and business performance as of the time the statements are made. Actual results may differ materially from these expectations due to changes in global economic, business, competitive market, regulatory and other factors. More detailed information about these and other factors that could affect future results is contained in our filings with the US Securities and Exchange Commission. Any “forward-looking statements” included in this document are made only as of the date of this document and we do not have any obligation, nor do we undertake, to publicly update any “forward-looking statements” to reflect subsequent events or circumstances, except as required by law.

For further information:

NDS  
Cynthia Ritchie T: +44 (0)20 8476 8378
Director, Corporate Communications critchie@nds.com
   
NDS Technology Beijing  
Jessica Wang T: +86 10 8527 9531
Public Relations jewang@nds.com
   
Breakaway Communications for NDS  
Kelly Fitzgerald T: +1 212 616 6006
Managing Director kfitz@breakawaycom.com
   
Tianjin Cable Network  
Wang Tingliang T: +86 22 8371 9988
Vice General Manger wangtingliang@mail.tjbtn.net