Partner Communications Selects NDS PC Show™ to Power New VOD Content Portal
Highlights:
- Leading Israel mobile telecoms provider Partner Communications
Company Ltd. (“Partner Communications”) has chosen
NDS PC Show™ to securely deliver VOD over the Internet
for its new online web VOD portal
- New portal forms part of Partner Communications’ new
content-based services strategy to raise ARPU and attract new users
- Content distribution is enabled via CastUP’s Content
Distribution Network
LONDON, UK – January 13, 2009 – NDS,
the leading provider of technology solutions for digital pay-TV,
today today announced that leading Israeli mobile operator Partner
Communications, part of Hutchison Telecom International, has
chosen NDS PC
Show™ to deliver Video On Demand (VOD) securely over
the Internet for its newly launched content portal. By implementing
NDS PC Show, together with NDS Unified
Headend™, Partner Communications is able to provide
Israeli consumers who register on the website with a wealth of
video content that can be viewed on their PCs. The distribution
of the content over the Internet is being facilitated by the
robust and reliable Content Distribution Network provided by
CastUP, an NDS Group company.
Partner Communications has almost three million mobile customers
in Israel. Its VOD portal went live on December 16, 2008 and
offers consumers an array of music, video, games and entertainment.
The portal will play a key role in Partner Communications’ bid
to become an end-to-end content and communications provider.
NDS PC Show provides the ideal solution for enabling the delivery
of VOD services and linear channels to PCs over the open
Internet. Incorporating the highly robust content protection
of NDS’ VideoGuard
PC™, it allows subscribers to watch content via an
operator’s branded web portal.
NDS PC Show can easily integrate with an operator’s existing
network and back-office systems (such as billing, subscriber
and content management systems) or be provided as an end-to-end
solution with pre-integrated partner components. All of this
is made possible by the NDS Unified Headend, which provides a
business management platform interface that is pre-integrated
with NDS PC solutions and enables operators to manage all their
services using one central system. This results in reduced operational
costs and delivers a seamless experience to subscribers, regardless
of the device they are watching.
Erez Paz, VP Marketing at Partner Communications, said: “The
launch of our online portal is a major element in our strategy
to deliver advanced content services to our customers. NDS Unified
Headend and NDS PC Show will play a key role because they allow
us to deliver great video content to PC users while protecting
content owners’ rights, as well as minimising operational
costs.” He added: “I’m confident that NDS technology
will help us to build an innovative web-based video business
that will excite our current customers and attract new ones,
giving them the content and the flexibility they want.”
David Nabozny, NDS Chief Sales Officer, commented: “The
development of innovative technologies that enable people to
enjoy TV content at any time and on any device is at the core
of our strategy. It makes good commercial sense for mobile operators
to broaden their offerings and provide high-value video and other
entertainment content over the Internet, and NDS is proud to
help Partner Communications to provide such a rich media experience
to its customers.”
NDS PC Show is based on market-leading NDS VideoGuard®,
the pay-TV industry’s most advanced suite of conditional
access (CA) and digital rights management (DRM) solutions. Over
60 pay-TV operators around the globe trust NDS technology to
protect their valuable content in an aggregated 95.4 million
active devices.
In addition to securing content delivery to PCs, VideoGuard
also protects and enables content consumed on SD and HD STBs,
DVRs, mobile phones, portable media players (PMPs), and removable
media. VideoGuard PC provides the security and enabling technology
to turn the PC into a true entertainment platform and is available
in two versions: NDS PC Show for web-based content delivery over
the open Internet, and NDS
PC Plex™, which turns the PC into a fully fledged HD
DVR, complete with live SD and HD content, full EPG and DVR capabilities.
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About Partner Communications
Partner Communications is a leading Israeli mobile communications operator
providing GSM / GPRS / UMTS / HSDPA services and wire free applications. Partner
Communications provides quality service and a range of features to 2.882 million
subscribers in Israel (as of September 30, 2008). Partner’s ADSs are quoted
on the NASDAQ Global Select Market™ and its shares are traded on the Tel
Aviv Stock Exchange (NASDAQ and TASE: PTNR).
Partner is a subsidiary of Hutchison Telecommunications International
Limited ("Hutchison Telecom"), a leading global provider
of telecommunications services. Hutchison Telecom currently offers
mobile and fixed line telecommunications services in Hong Kong,
and operates mobile telecommunications services in Israel, Macau,
Thailand, Sri Lanka, Vietnam and Indonesia. It was the first
provider of 3G mobile services in Hong Kong and Israel and operates
brands including “Hutch”, “3”
Hutchison Telecom, a subsidiary of Hutchison Whampoa Limited,
is a listed company with American Depositary Shares quoted on
the New York Stock Exchange under the ticker “HTX” and
shares listed on the Stock Exchange of Hong Kong under the stock
code “2332”.
About NDS
NDS Group plc (NASDAQ: NNDS), a majority owned subsidiary
of News Corporation, supplies open end-to-end digital technology
and services to digital pay-television platform operators and content
providers. See www.nds.com for
more information about NDS.
About CastUP
CastUP, an NDS Group company, is a leading developer of streaming
media systems and tools including the CastUP Nile, a large scale
media delivery system, and the CastUP Network, a worldwide media
distribution network, serving hundreds of millions of views every
month. CastUP’s global infrastructure and carrier-grade
dedicated appliance products ensure the delivery of
video to desktops around the world, in a simple and reliable
way. National television networks, government agencies, banks,
Internet broadcasters, cable and satellite service providers,
as well as global and regional corporations all figure in CastUP’s
customer base. Included are MSN, BlockBuster, ICQ, MTV, 888,
Steven Spielberg Archives, Amdocs, HP and many more. For more
information visit www.castup.net.
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For further information:
| NDS |
|
| Cynthia Ritchie |
T: +44 (0)20 8476 8378 |
| Director, Corporate Communications |
critchie@nds.com |
| |
|
| Breakaway Communications for NDS |
T: +1 212 616 6006 |
| Kelly Fitzgerald, Managing Partner |
kfitz@breakawaycom.com |
| |
|
| Breakaway Communications Europe for NDS |
T: +44 7766 447897 |
| Lindsey Lee |
llee@breakawaycom.com |