Media Center: Press Release

NDS Appoints Alan Dishington as Director of Sales NDS India


Highlights:
  • NDS appoints Alan Dishington to the role of Sales Director at NDS India
  • Dishington to manage all local business development, pre-sales and sales activities for NDS India

NEW DELHI, INDIA – February 11, 2009 - NDS, the leading provider of technology solutions for digital pay-TV, today announced the appointment of Alan Dishington to the position of Director of Sales for NDS India. Dishington will be based in New Delhi, reporting to Sue Taylor, Senior Vice President and General Manager of NDS Asia Pacific.

In his new position, Dishington will oversee all Indian business development, sales and pre-sales activities. He will be responsible for identifying and developing new business opportunities for NDS end-to-end pay-TV solutions in India in cable, satellite (DTH) and IPTV.

Prior to joining NDS in India, in 2004, Dishington was appointed to the role of NDS Director of Marketing, EMEA, based in London, where he successfully spearheaded NDS’ business development activities in the emerging markets of Central and Eastern Europe. Earlier in his career, he held key operational roles at Sky Italia and BSkyB. Cumulatively, he has more than 16 years experience in pay-TV.

Sue Taylor said, “NDS recognises the potential for the rapid growth of digital pay-TV technology in India. With his many years of experience, Alan is ideally suited to develop new business opportunities and solutions. We expect his contribution to be invaluable both to NDS and to the Indian pay-TV market”.

“This is a great opportunity to work in one of the world’s most dynamic pay-TV markets”, said Dishington. “I am looking forward to leading the NDS team that will help pay-TV operators offer new digital and interactive services to Indian audiences”.

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About NDS
NDS Group Ltd. creates the technologies and applications that enable pay-TV operators to securely deliver digital content to TV STBs (set-top boxes), DVRs (digital video recorders), PCs, mobiles and other multimedia devices. Over 70 of the world’s leading pay-TV platforms rely on NDS solutions to protect and enhance their businesses. VideoGuard® is the world’s market-leading conditional access (CA) and digital rights management (DRM) technology, currently deployed on more than 99 million active devices, and safeguarding pay-TV service revenues exceeding $40 billion. NDS middleware, including MediaHighway® which enables a host of advanced services for subscribers, has been deployed on 108 million devices. NDS DVR technology, centred around XTV®, leads the global industry with 17 million units deployed. (Deployment figures as of 31st December 2008)

Headquartered in the UK, NDS remains committed to investing in R&D with over 75% of its employees dedicated to pioneering work at development centres in China, Denmark, France, India, Israel, Korea and US. NDS has also implemented a host of initiatives aimed at reducing its carbon footprint and helping digital TV subscribers reduce energy consumption.

NDS Group Ltd. is a private company owned by the Permira Funds and News Corporation. See www.nds.com for more information.

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For further information:

NDS
Cynthia Ritchie T: +44 (0)20 8476 8378
Director, Corporate Communications critchie@nds.com
 
Vanessa Griffiths-Green T: +852 2201 9151
Director Marketing & New Initiatives, Asia Pacific vgriffiths-green@nds.com
 
Breakaway Communications for NDS T: + 1 212 616 6006
Kelly Fitzgerald, Managing Partner kfitz@breakawaycom.com